How to start a fashion blog to make money in 2023

How to start a fashion blog and make money

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How to Start a Fashion Blog and Earn Money in 2022-23

Do you want to know if there’s a way to monetize your fashion blog? So you’ve heard that starting a fashion blog is a good way for women (and men) to make money online. 

Making money as a fashion blogger can be challenging for a newcomer who is unfamiliar with online business models and monetization. However, in reality, that is not the case.

For several years, I have been financially independent thanks to what some would call a fashion blog, although I write about a wide variety of topics (entrepreneurship, growing a blog from scratch, home decor, dating). 

Since it continues to astound me, I can’t help but share my amazement with anyone who will listen for even a moment.

So, what exactly is the definition of a fashion blog?

Let’s define what a fashion blog is before we dive into the specifics of making money with one or becoming one.

A fashion blog is a personal website or online journal covering subjects related to clothing and personal style. A fashion blog, as opposed to a fashion influencer’s social media posts or a fashion vlogger’s video content on sites like YouTube, is typically written and has a more casual, conversational tone.

In addition to providing readers with fashion-related inspiration, advice, and recommendations, many personal fashion blogs also focus on other lifestyle-related topics.

Consider this blog as an illustration: Since a lot of the content I produce is targeted towards women, this could be considered a fashion blog. However, I also make posts on my blog about things like interior design, starting a business, travelling, and dating.

NINE steps to starting a Fashion blog to make money Online…

Here are 9 crucial stages that will help you learn how to launch a successful lifestyle blog from the ground up. 

You will be guided through important actions you can take right now to launch a self-hosted website that you can monetize in addition to starting a lifestyle blog.

Let’s get going.

1.Choose a Domain name

Choosing a distinctive domain name for your Fashion blog is critical.

When picking a domain name for your fashion & lifestyle website, it’s critical to consider your target audience and the keywords or phrases they could use to reach your site in a search engine.

When it comes to selecting a domain name, there are a few considerations.

  • To begin, you’ll want to select a name that is unambiguous and simple to recall. 
  • Additionally, you’ll want to ensure that the name is accessible as a domain name.
  • Once you’ve picked a name, you may do a domain search to determine its availability. 
  • If the name you’re looking for is not available, you may be able to locate a similar name that is.

Here’s a  tip: use blog name generators to swiftly get a large number of domain name suggestions.

You may easily discover domain ideas by utilising a free service such as Lean Domain Search.

It’s easy to locate new domain names with a service like Lean Domain Search, which is free.

Take a look at this for Fashion blog domain names

2.Purchase Domain for your fashion Blog

After you have selected perfect domain for your Fashion Blog, Now to Time to Purchase the domain name. I’d recommend Namescheap.

You can also use your domain name in an email address (for example, 

To create an email address, you must also purchase an email service or hosting, which is distinct from registering a web address.

The Industry Leading Domain Providers NameCheap

Name Cheap Offers the Following goodies

  • Popular domains at reasonable prices
  • Save money by using our domain price search tool.
  • When you register, you will receive free products and services.
  • When you register, you will receive free products and services.
  • Free lifetime privacy protection and much more.
  • Simple setup and helpful instructions
  • Expert assistance and advice are available whenever you require it.


3. Purchase your Hosting

It’s time to choose a web host that is both economical and trustworthy after you have a domain name.

If you’re searching for a reliable web host, you’ll want to be certain that you’re getting the greatest service available.

Using a reputable web host has the following advantages:

  • It’s important that your website loads quickly for your visitors if you’re using a decent web host. This is critical for retaining visitors to your site and also helps boost your search engine results.
  • Security: A reputable web host will guard your website from internet threats such as hackers.
  • When you need help, a reputable web host will always be there for you.
  • Having adequate room to keep your website and upload photos, videos, etc. is a must for a solid web host
  • Make sure you choose a web host that is reasonably priced.

Is there a single web server that meets all of the above criteria?


We strongly recommend Bluehost as a web host if you’re starting a new fashion blog.

Why? Over 2 million websites rely on Bluehost, making it one of the most popular web providers in the world.

Additional benefits of using Bluehost include the following:

  • You can get one year of hosting from Bluehost for under $35!
  • In addition to free SSL, SSD storage, unlimited email accounts, and unlimited website hosting, Bluehost is endorsed by WordPress.
  • When you join up for a hosting plan, you get a free domain name and a free SSL certificate.
  • A 30-day money-back guarantee is also available from Bluehost if you’re dissatisfied with their service.
  • So, how can you get started with Bluehost? Here’s a step-by-step guide on how to buy hosting from

The Bluehost website may be accessed by clicking on this link.

You can buy Bluehost hosting for just $2.95 per month instead of $8.99 per month by using our exclusive link.

Try Bluehost

Click on the Get Started Now button to continue.

Then, you’ll be redirected to their hosting plans page where you’ll see 3 shared hosting plans from Bluehost. 

Go with their Basic plan (costs $2.95 per month) where you can install ONE website along with a free domain.

In case you’re curious, here are the 4 shared hosting plans offered by Bluehost.

  1. The Basic plan costs you $2.95 per month where you can install 1 website with 50 GB storage. You’ll also get a free domain, SSL, and CDN.
  2. Plus plan costs you $5.45 per month where you can install unlimited websites with unlimited storage. You’ll also get a free domain, SSL, CDN.
  3. Choice Plus plan costs you $5.45 per month where you can install unlimited websites with unlimited storage. You’ll also get a free domain, SSL, CDN, free backups, and free domain privacy. 
  4. Pro plan costs you $13.95 per month where you can install unlimited websites with unlimited storage. You’ll also get a free domain, SSL, CDN, free backups, free domain privacy, and free dedicated IP.

Once you pick a plan, you’ll be taken to a domain registration page where you can either enter a domain or skip this step and create a domain later. It’s FREE to register a domain with Bluehost.

In the final step, you’ll need to create your account with Bluehost.

Bluehost Hosting page

Try Bluehost

4.Choose a Theme

After you’ve purchased your Fashion blog’s web hosting, it’s time to choose a wonderful theme.

Just make sure to understand, for a Fashion Blog site there is a huge need to be fancy, I mean to say there is no need for fancy themes because Great content and information are what most readers are looking for..

However, you can select some Free WP themes to start with.

For those who don’t have the time or skill to design their own website, you may pay a professional to do it for you.

Digitallydiv Approach can help in this regard. Get on to our 1 on 1 WP website Build service, we can help you create your website in just under 2 hrs..

If you’re on a limited budget, what do you need to do?

  • Invest in a high-end theme.
  • With WordPress, you have access to a wide variety of premium but Free themes.
  • You can’t go wrong with either of these premium WordPress themes.

Hand Picked Articles for You

Find out where to get WordPress themes for your blog here. When it comes to selecting a WordPress theme, you’ll have to choose between free and paid options. 

I would suggest for a beginner like you, WordPress free Blog themes like 

Although there is no fundamental difference between the two, premium themes tend to have more elaborate designs and functionality than free themes. 

Pro Note:

Pro-Tip: As a beginner Blogger you can start with a free Theme available on the WordPress list, as you move on you can Purchase a Paid theme. Just go to the theme section >> add new >> Search for Blog themes. You will be given many Options, and you choose the one you like.

Where to BUY WP themes:

Theme forest has many Bloggers and niche specific Themes : here are few of them for specific Niches.You can indeed Search for your Niche specific Blog Themes to use. Most of them Cost less than $40.

Envato Elements : The only creative subscription you need- Individual plan – From $16.50/m

5.Download and activate WordPress Plugins

The plugin repository in WordPress is vast, covering a wide range of possible uses. Websites that use too many plugins may load slowly in general.. 

So, I don’t recommend installing every plugin. Consider installing Rankmath plugin for SEO, the  Elementor( Page Builder) Elementor takes care of Forms & popups and you do not need additional Plugins,  WP Rocket( Speed), and Google site Kit ( For Google Analytics)

Related: WordPress Plugins You Should Consider Using On Your Site

6.Publish Your Key Page Content

Essential Pages To Publish

The following are essential pages to add to the sports blog:

  • Privacy & Cookie Policy – Privacy Policy page Informs users about how you collect, manage, and store their information. In addition, it indicates how Cookies are stored on your blog and how users can erase them.
  • Affiliate Disclaimer Policy & T&C pages
  • About Us – An about us page is a comprehensive page on your blog where readers can learn more about you and your blog.
  • Contact Us – Visitors typically utilise the contact us page to contact an individual or organisation with a specific issue or question. They facilitate the user’s ability to communicate with you.

7. Get used to Keyword Research Tools

Any blog worth its salt has to have access to a keyword research tool. Semrush is the programme you should use if you are seeking the best keyword research tool.

I am really pleased with the results that I get from utilising Semrush, which I have been doing for quite some time now. Its free plan offers more than enough space for any blogger just starting out. 

Recently, we have started using a new SEO tool called Keysearch. co tool for keyword search. This tool is very cost-effective and also beginner-friendly (as some of our Writers & team members are quite new to keyword search and competition analysis), and I love the way it offers Keyword  Searches and content recommendations.

Google Trends is a website that was developed by Google to help users gain a better understanding of the popularity of top search queries in Google Search across a variety of geographic locations and language variants. 

This web page makes use of graphs to compare the search volume of various queries over the course of time.

8.Get started by Writing Fashion related Articles..

It is time to begin writing articles that are relevant to your speciality at this point. There are two distinct kinds of posts that can be written in your blog. The first one is a deciduous one, and the second one is an evergreen that changes with the seasons.

Evergreen content is defined as something which will continue to be of interest to site visitors over an extended period of time. On the other hand, seasonal contents are defined as those that will be applicable within a specific time period.

9. How can you make money from blogging about Fashion? 4 of the best methods!

So, how can you get started generating money from a blog about Fashion? How many methods are there to solve this problem?

However, we’ve compiled a list of proven strategies to earn money from Fashion blogging in the year 2022.

1.Promoting products You love (affiliate marketing).

The best approach to monetize any blog, even a Fashion blog, is through affiliate marketing.

We made nearly $150,000 from these Four  affiliate programmes BlueHost ( Hosting), Travel) and SEmrush( SEO) & Canva( Creating Creatives)

Here’s some good news: affiliate marketing can bring you a LARGE income if done right.

  • In order to begin advertising their products, several Fashionista product manufacturers provide affiliate programmes.
  • Because you can make money while you sleep with affiliate marketing, starting a FASHION  blog is a terrific method to supplement your income.
  • When someone clicks on one of your links or photos and makes a purchase after clicking on it, you’ll get compensated. It’s that simple.

So, how can you use affiliate marketing to make a lot of money?

The following are some helpful Tips:

Finding a high-quality product to advertise is a great method to generate money through affiliate marketing.

  • Do your research before purchasing dog supplies from an unreliable source. In addition, you should select a product that is in high demand and likely to pique people’s curiosity.

What’s the secret to making more money with affiliate marketing? 

  • Find a product that earns you a lot of money for each sale. 
  • The commission structure is an important consideration while deciding which product to promote. 
  • If you want to make more money on each sale, go for a product with a high commission rate.

Amazon, Flexoffers, eBay,, Clickbank, ShareASale, Impact and other affiliate marketing platforms may be used to identify high-paying items in the Fashion Industry/business.

For your final step, you need to generate helpful material that will assist you to sell your products:

  • This information must be both useful and interesting in order to entice customers to make a purchase.
  • Be sure to publish pieces that are creative, entertaining, and informative in order to attract people to your site..
  • Don’t worry if you’re not an expert — simply use your own personal experiences with animals to create fresh stories.
  • Case studies on Fashion or modelling training and care are another great way to share your knowledge

2.Sell Digital Products/Premium Content

Digital products are some of my favourites to offer for sale on my own blog.

It may sound complicated to sell something digitally, but all you’re doing is providing customers with a link to a download page. 

Since there isn’t any manufacturing, there aren’t any overhead expenses, and shipping isn’t a problem. In the click of a button, the transaction is finalised.

One of the digital products you can offer is a Capsule Wardrobe Workbook for women, which is designed to assist them in building a wardrobe that is both functional and fashionable. 

Aside from maintaining your fashion blog, you can also teach a course on how to help women look their best online. The course can be hosted on Skillshare, but you can sell and promote it through your fashion website.

The best part about making a digital asset is that you can keep making money off of it for years to come by selling copies of it.

Some of the best fashion Blogs to follow

To make money from your Fashion blog, what’s the quickest route?

3.Displaying advertisements on Your blog.

 In the same vein, fashion bloggers can earn a lot of money from advertising. Earnings from your blog’s display ads (or YouTube channel). Ad revenue can be thought of as a billboard on your website that is strategically placed at various points throughout the content. 

Ad publishers can post adverts on websites via display ad networks, a sort of internet advertising network. 

The display ad network subsequently sends the advertising to the relevant websites after advertisers bid on the placement of these adverts.

With Google AdSense, millions of website owners are able to earn money through advertising.

AdSense or (or any other display advertising network) is all you need to join and start making money.

The amount of money you make from these ad networks is directly proportional to the volume of visitors your website receives. 

The more people that read your Fashion blog, the more money you’ll generate from it. It’s that simple.

The choices for AdSense replacements are many, including but not limited to:

  • Ezoic
  • Infolinks
  • Mediavine
  • Adsterra
  • AdThrive
  • PropellerAds
  • Taboola
  • a variety of other tools

4. Selling Stuff Online:

You can also monetize your style blog by selling physical products to your readers. Please consider the following illustrative examples…

If you have a keen eye for style and a knack for finding great deals, you could turn your website into something of an online closet. 

Customers who simply happen upon your website can make purchases there. You can increase your profit margin by charging more for the goods you sell in exchange for the “personal shopping” service you provide.

I have another suggestion for monetizing your website… 

You can start your own online business by purchasing products in bulk, like mugs, t-shirts, shoes, or whatever else strikes your fancy.

Bonus TIP

Do not forget to market your blogs on Social media & Pinterest.

Once you have your website Up& running- get all the social media handles in your domain name.

Take into account the many social media sites frequented by your clientele & Readers. In order to effectively reach a wide audience via social media, your strategy should not be limited to just one channel of communication.

Many people in your target demographic may be active on Facebook, Instagram, and TikTok throughout the day, offering you three chances to showcase your content.

Instagram, Facebook, TikTok, LinkedIn, Pinterest( is a Visual Search engine) and Twitter( for micro Tweets)are just some of the social media platforms you should be familiar with. Yet it is not essential to put resources into developing a plan for each of these channels.

Think about what kinds of apps your target audience is most likely to be using.

Checkout my article – Pinterest Marketing Strategy to make more money from your Blogs in 2023

When it comes to posting in social media Platforms Put quality ahead of quantity.
Focus on providing consistent, high-quality updates rather than posting as often as possible across as many platforms as feasible.

Too many poor-quality postings can get your account flagged as spam on various social networking platforms.

In addition, you or a member of your team managing your social media could run into difficulties when publishing becomes more frequent and frequent.

Questions and Answers | How to Start a Fashion Blog

Here are some of the most often-asked questions about Fashion blogging.

When and how should you start a Fashion Blog in 2023?

Make a decision on WordPress, get web hosting from Bluehost, and instal WordPress on that hosting platform. If you’re interested, here’s a step-by-step guide on how to establish a blog in the year 2023.

Is it possible to make money with a fashion blog?

Blogs about clothing and accessories can be lucrative businesses. Categorized under lifestyle blog, over 15% of the top-earning blogs make more than $2,000/month and a median income of $5,199/month (source) (source). My fashion blog brings in over $17,000 a month in income for me personally.


According to ZipRecruiter, the average yearly income of fashion bloggers is $37,500/year and up to $88,000/year. It seems to me that this greatly understates the power of social media to sway public opinion. I consider myself a mid-tier style blogger and gross multiple six figures a year.

To what extent do bloggers receive compensation for their work?

Bloggers can earn money through a variety of channels, such as paid collaborations, affiliate commissions, in-blog advertising, product/service sales, coaching, consulting, and more.

How exactly do fashion bloggers rake in cash on social media platforms?

Fashion bloggers make money on Instagram in a variety of ways. This can be anything from paid brand sponsorships to affiliate marketing with LTK to swipe-ups in Instagram Stories that contain affiliate links.

How do you come up with blog post ideas?

  • Finding blog article ideas in your field may be done with the help of tools such as Quora or Semrush
  • You may also conduct research on the most popular websites in your business in order to come up with high-performing pieces.
  • Our very own Google Search it self- finds Low Competition long keywords to start your Blog

What is the best way to drive traffic to a FASHION blog?

Here are some of the most effective methods for increasing visitors to a FASHION blog. 

  • SEO  (keyword research, link building, and content development).
  • Email marketing
  • Social media marketing
  • Use Pinterest Strategy to market your fashion Blog
  • Contributing articles to other fashion-related websites- Guest posts
  • Last but not the least- Paid Advertisements  (on Google, Facebook, Instagram, etc)

Do Fashion blogs generate any revenue?

It is possible to generate money through fashion blogging in a variety of ways, including: – selling affiliate items.
– offering their own line of Fashion merchandise
-Sales of premium material such as eBooks and membership sites, among other things – advertising – sponsorships, sponsored reviews, collaborations, and other forms of partnership

Lastly, some thoughts on Fashion blogging.

Making money online with Fashion blogging is a fantastic opportunity to interact with other fashion Influencers/fashionistas, learn about Fashion and connect with other fashion lovers.

  • If you own or operate a Fashion-related business, it may also be beneficial in terms of marketing your enterprise. 
  • If you don’t already have a fashion blog or website, now is the perfect moment to start one.
  • For your fashion blog, come up with a memorable name. Choose a topic for your blog and stick to it. 
  • You may write about any sort of fashion (men’s fashion, kids’ fashion or teens’ fashion and so o…) or you can focus on a specific type. 
  • Then begin developing material that is both intriguing and instructive.
  • Do you have any queries about launching a Fashion blog? 
  • Contact us. Please share your thoughts in the comments section

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