Why website sitemap is important for business – Find out reasons website sitemap is so Vital for SEO

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Do sitemaps help seo ? Why website sitemap is important for business

There were days when SEO was sufficient to ensure your website’s top ranking in search engines and online visibility.

But currently, there is fierce competition among websites as they try to outdo one another in obtaining the highest possible rank in search engines.

This has resulted in the use of sitemaps with SEO in tandem for improved search engine rankings.

When search engines crawl webpages, they look for.txt and Meta tags, as well as other pertinent data that might help them determine the relevance of the content to the search query.

When you construct a sitemap, such as an HTML sitemap, and place it on the main page of a website, you must verify that it includes all of the site’s pages.

This allows website users to obtain all of the information about each of the pages on the website by visiting a single page.

As a result, the number of pages crawled and indexed by search engines grows, resulting in greater page rank.

XML sitemaps allow site owners to input precise data about the sites they want search engines to crawl.

Furthermore, site owners can specify the hierarchy / priority of the website’s content and access extra information such as the last time the content was changed.

When you construct a sitemap and comprehend the information included within it, such as keyword searches, you can then generate more keyword-specific content for the site, resulting in a higher ranking in search engines.

When creating HTML Sitemaps, for example, make sure that each link is accompanied by a brief description of the material it contains.

As you work on the descriptions, you will undoubtedly include keywords concerning the information, and as a result, search engines may consider the sitemap page to be keyword-rich. If this occurs, you will be able to achieve a higher ranking in the SERPs.

In this article, I’d like to discuss your website sitemap, which serves as the basis for all website projects. 

It not only serves as the foundation for the entire website, but it also influences many other aspects such as the project’s timetable, budget, user interface, and overall design.

Quick Navigation

Sitemaps allow you to imagine the links between your various pages in a way that makes sense to both your users and search engines.

  • HTML Sitemap is a valuable tool for designers and UX practitioners who want to improve website navigation, better understand the scope of work and avoid overlooking important aspects of a website’s architecture.
  • HTML sitemap aids in the delivery of a superior user experience. Let’s take a closer look at sitemaps to see what they’re about.
  • An XML sitemap is an important part of your website’s search engine optimisation (SEO) strategy for a variety of reasons.

What is a Website Sitemap?


A sitemap is a model for your website that assists search engines in finding, crawling, and indexing all of your content. Sitemaps also inform search engines about the most popular pages on your website.

XML and HTML are the two major forms of sitemaps. XML sitemaps have a peculiar structure in that they are never used by the end-user and are only used to notify a search engine of the following: the content within a web page on a site, how often the content of the pages is modified, and finally the overall relevance of the pages in relation to one another.

First, it’s important to understand that there are two types of sitemaps:

XML sitemaps


Search engines and spiders use XML sitemaps to find the website’s pages.

These sitemaps provide search engines with a list of a website’s URLs as well as a full map of all of the site’s sites. This aids search engines in prioritising which pages to crawl.

For massive websites that would otherwise take a long time for a spider to crawl through, an XML sitemap is extremely useful.

Since each website has a set amount of crawl budget, no search engine can automatically crawl any URL the first time it encounters it.

HTML sitemaps


HTML sitemaps are supposed to help website users. Every page on the website is included in the sitemaps, from the main pages to the lower-level pages.

An HTML sitemap is simply a list of a website’s pages that can be accessed by clicking on them. It can be an unordered list of every page on a site in its most basic form – but don’t do that.

It’s worth the effort because this is a perfect chance to bring some order to the chaos.

How to create a website XML sitemap


If you are using WordPress websites, You will be able to create XML sitemaps using any SEO tools like Rankmath or Yoast SEO. These tools Provide Sitemaps for Posts, pages, categories and media.

You can select the ones that are needed by your business. Mostly you will be selecting Posts( That are for Blog posts) and pages ( You web pages) XML sitemaps to submit.

Once created they need to be submitted to the Google Search Console to enable Google Crawlers to start Indexing your website pages.



.This can be achieved by Google’s search console directly. You must first check your domain in the Google search console before submitting your sitemap. 

Google would then be able to recognise you as the website’s user.

To submit your sitemap, you must first:

On the search console’s home page, choose your website.

  1. Select Sitemap On the left side of the console
  2. Then Add a New Sitemap and submit
  3. Do this for both Posts and Pages of your website

How to create a website HTML sitemap


Step 1


Find a tool to organize your sitemap. I recommend using an excel spreadsheet Or Miro Sitemap Template

Step 2


List out ALL the primary page for your website

  • Home
  • About
  • Services
  • Contact us
  • Blogs


Step 3


Now list the secondary pages, Like the Services under Each category,  Meet the Team, portfolio, Case studies, Company History and so on…

Step 4


Organize the TOP LEVEL first. These are the main navigation links that you see on the top menu bar of the website. 

You don’t want more than five to seven of these. You can organize  by grouping the pages you have into categories.

For example, if you have the following pages: Meet the Team, Company History,  Company Leadership, you could group these all under ‘About Us’. 

If you have many services offered, Group them each under a few Top-level categories.

For Instance:

If you are a Lawyer and many of the services like divorce, alimony, custody come under the Family Law category.

Step 5


Once you have the top-level listed out, move the other pages beneath them, otherwise known as your SECOND LEVEL. 

I recommend that websites with 15 pages and under only have two levels and that most websites should have no more than three levels of navigation.

HTML Sitemap Best Practices

Here are best practices when it comes to creating a sitemap:

  • Five to seven links max for the main navigation menu
  • No more than two to three levels of navigation 
  • Every page on the site should be reached within three clicks
  • Use easily recognised terminology when naming navigation links – For Instance, do not call the “Blogs” section “Discovery” Or something like that. make sure you keep the Normal and Easy to understand names.

How a sitemap impacts your project’s scope (and budget)

The larger the sitemap, the more it will affect the scope and budget of your project. 

People seldom consider the consequences of getting a larger sitemap, but it has an effect on stuff like SEO, imagery discovery, content writing, editing, and project management, to name a few. 

Each new page necessitates the use of additional tools, many of which you might not be aware of.

How a sitemap impacts the users coming to your site


An XML sitemap is an important part of your website’s search engine optimisation (SEO) strategy for a variety of reasons. 

Sitemaps are a good way of letting search engines know that the website is available and can be crawled by them. 

They assist search engines in navigating a website.

On the other hand, HTML sitemaps are supposed to help website users. 

Every page on the website is included in the sitemaps, from the main pages to the lower-level pages.

An HTML sitemap is simply a list of a website’s pages that can be accessed by clicking on them. It can be an unordered list of every page on a site in its most basic form – but don’t do that.

It’s worth the effort because this is a perfect chance to bring some order to the chaos.

How a sitemap impacts your design


Here are some advantages to using a sitemap:

  • Quickly inform search engines about changes. A lot happens at your college, and it’s normal for there to be a lot of changes to program pages. …
  • Help with canonical URLs. …
  • Improved website planning. …
  • Forward-thinking development.

Wrapping up


I strongly advise you to start with your sitemap( HTML and XML). 

Make an effort to comprehend the number of pages you need as well as the structure. On your next website project, this will save you a lot of time and effort.

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